Signtronix Sign Company

October 31, 2007

Your sales representative, Jonathan, was true to his word.  He said that my new sign would draw new customers into the store and he was right.  Twenty out of 30 new customers stated they came in because of the sign!  Many said that they had driven by the store many times but had never stopped.

I can’t wait to figure out how to do the more “advanced” techniques.  As of now, the words just glide across the screen.  It will be fun to see more “flash” on the sign.  I’m certain that will entice even more people into the store.

Regards,  Jenny @ Cycle, Path & Paddle Pequot Lakes, MN

October 5, 2007

I am very pleased with my new sign.  The colors and texture are very nice.  It is a far nicer sign than my previous one.  Right away I had patients telling me “Oh, I like your new sign”.  It has definitely added to the professionalism of my office building and my practice.  We have been getting more walk-ins and new patients’ since the sign went up, much more than with my old sign.

The new sign advertises for me 24 hours a day, seven days a week.  The increased business has been nice.  Thank you for a beautiful sign.

Sincerely, Lane N. Gunnerson D.C. Gunnerson Chiropractic Grand Rapids, MN

June 14, 2007

I feel that the appearance of the sign contributes greatly to the first impression new customers have when deciding where to shop.  I have had many customers tell me they thought our business was a franchise because of the professional appearance our sign makes.  Although I advertise in the yellow pages and outdoor billboards, I get most of my new customer business from word of mouth.  The sign in front of our business contributes to at least 40% of the new business that comes in.  At the time, I felt like I really couldn’t afford to buy a quality sign, but then I knew I really couldn’t afford not to.

The sign has been one of the best decisions I have made for this business and now I know that the investment has paid off many times over.  I would recommend your company to anyone considering buying a sign from Signtronix.

Sincerely, Dana @ Eagle Glass, Inc. Morgan City, LA

May 13, 2007

We are writing to give you an update on our indoor sign.  The sign has drawn in new customers to Meal Time, and people are able to locate where we are better.

We have been in business a little less than a year and know that the sign will be a huge marketing tool for us for years to come!

Customers are able to see the sign from about 2 blocks away and we are able to let them know our daily and monthly specials.  Many customers have said they are able to see no matter what time of day and love to see the new messages.

Thanks again for all your help, 

Heather @ Meal Time

Platteville, WI

July 19, 2007

The sign I purchased from your company is the best investment I have made since I have been in business, and I have been in business for 10 years.  The craftsmanship and quality is exceptional.  I get compliments on my sign every day, and the sign has increased my new customer walk-in traffic by 35%.  I get 2 to 10 new customers a day from the sign. The sign is definitely paying for itself.

Sincerely,

Kimbal @ First Coast Pawn & More, Inc.

Callahan, FL

December 5, 2007

Thanks to the purchase of our new lighted sign, our evening sales have increased.  We purchased the restaurant last year, and the sign we bought just had our name on it and didn’t even tell what type of business we were.  The salesman for Signtronix, Mr. Peach, was very helpful in designing a new sign for us.  The sign was delivered ahead of schedule and we have received many compliments.

Sincerely,

Casandra @ The Depot Restauranct

Jonesboro, AR

Thanks to our new Signtronix sign, we have grown faster than we had
anticipated, therefore, rapidly attempting to adjust to our 30% increase
of new customers this past month. Every week that goes by is better
than the previous week.

This past month, we received and put up the Signtronix sign on the same
day, June 20, 2007, and noticed an immediate reaction.

Thanks to Steve Harms, your Signtronix representative, and the expedient
service that we got from Signtronix, we are very pleased and satisfied.

Sincerely,
Gary & Mary Johnson
Komana-I-Wana Hawaiian Shave Ice
Austin, TX

Some Highlights from this Signtronix:

• Items you may want to mention to customers when talking about benefits of leasing:

• A lease does not affect a borrower’s ability to qualify for other loans.· A low monthly payment (that is paid by the increased cash flow) relieves the pressure of the business to be able to add more inventory.

• The old Tax Codes allowed leases to be expensed as advertising on the income statement.  After being paid-off, the lease could be “adjusted” and capitalized; which, in turn could be depreciated at 200% on the income statement.

• The new Tax Codes are even better.

• In response to the customer who says he pays cash for everything, tell the customer that he can now depreciate 100% of the (lease) price of the sign immediately.  Simultaneously, he only writes a check for one-fourth or one-third of the actual (lease) cost.  This is better than paying cash for everything.  All succeeding payments become money that would be paid in income taxes anyway.

Respond Signtronix Signs Company

To complete this, Signtronix quotes, As you know, knowledge is power; but, a little knowledge is dangerous.  I advise you not to get involved in accounting discussions that you can’t back up with an accounting degree or certification.  This information is provided to make you more passionate about lease/purchases.

Hopefully this article helps you to believe that leases properly done are good tools for the businesses using them, as well as to the salesperson who promotes them.

With that in mind, it is easy (signtronix signs) to tell the difference between tax accounting (i.e., accounting for the sole purpose of paying taxes and complying with law) as opposed to tax strategy.  There is also a difference between a lazy, high-paid accountant and one who works diligently and hard to constantly save his clients tax dollars.

REMEMBER, THE CURRENT TAX Codes are designed for the so-called average small business to spend about $10,000 per year on capital purchases.  (That’s a digital message center per business per year.)  This is designed by the U.S. Congress to stimulate the economy, because capital expenditures by businesses really work the best and fastest at economic stimulation; therefore, favorable lease/purchase laws will be around for a long time.

In any event, we should suggest to our customers that they should always consult their accountants.  The Tax Codes constantly change; and, most sign salesmen (except for me) are not accountants.  Don’t try to be an accountant - this information is provided to help you promote leases and answer silly leasing objections.